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INVEST IN COMMUNITY

For every $100 you spend at locally owned businesses, $68 will stay in the community. What happens when you spend that same $100 at a national chain? Only $43 stays in the community.*

Local businesses are owned by your friends and neighbors who live in this community, are less likely to leave, and are more invested in our community’s future — just like you.

 
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REDUCE ENVIRONMENTAL IMPACTS

Buying from a locally owned business conserves energy and resources in the form of less fuel for transportation and less packaging.

 
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SUPPORT COMMUNITY GROUPS -250% MORE DONATIONS

Small businesses donate almost 2.5x more per employee to local charitable causes than large, national competitors.

Local businesses donate more per sales dollar to local nonprofits, events, and teams compared to national chains.

 
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CREATE LOCAL JOBS

Up to 90 percent of net new jobs in the U.S. are created by locally owned businesses.

Small local businesses are the largest employer nationally, and in our community, provide the most jobs to residents. Let’s encourage more start-ups!

 
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BETTER PUBLIC SERVICES

Shopping in a local business district means less infrastructure, less maintenance, and more money available to beautify your community. Also, spending locally instead of online ensures that your sales taxes are reinvested where they belong— in your community! This translates into better schools, transportation, and emergency response services for you and your family.

 
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BETTER SELECTION FOR YOU

Small businesses that select products based not on a national sales plan, but on their own interests and the needs of their local customers, guarantee a much broader range of product choices and price.



Key Studies: Why Independent Matters

In recent decades, policy across the country has privileged the biggest corporations. Yet a growing body of research is proving something that many people already know: small-scale, locally owned businesses create communities that are more prosperous, entrepreneurial, connected, and generally better off across a wide range of metrics. Here’s a roundup of the important findings that are putting numbers to the harms of bigness and the benefits of local ownership, and that policymakers can use to craft better laws, business owners can use to rally support, and people can use to organize their communities.

We’ve organized these studies into the following categories:

  • Start-Ups These studies find that as the economy has become dominated by fewer and larger companies, there’s been a sharp decline in the formation of new businesses.

  • Inequality These studies find that the increasing size of corporations is driving inequality, while local and dispersed business ownership strengthens the middle class.

  • Economic Returns These studies find that local businesses recirculate a greater share of every dollar in the local economy, as they create locally owned supply chains and invest in their employees.

  • Jobs These studies show that locally owned businesses employ more people per unit of sales, and retain more employees during economic downturns, while big-box retailers decrease the number of retail jobs in a region.

  • Wages and Benefits These studies show that locally owned businesses are linked to higher income growth and lower levels of poverty, while big-box retailers, particularly Walmart, depress wages and benefits for retail employees. Studies in this section also quantify the costs of these big companies’ low wages to state healthcare programs and other forms of public assistance.

  • Social and Civic Well-Being These studies find that a community’s level of social capital, civic engagement, and well-being is positively related to the share of its economy held by local businesses, while the presence of mega-retailers like Walmart undermines social capital and civic participation.

  • Public Subsidies These studies document the massive public subsidies that overwhelmingly favor big businesses and have financed their expansion, and how this subsidized development has failed to produce real economic benefits for communities.

  • Taxes Building on the studies included in the previous category, “Public Subsidies,” these studies examine the differing impacts of locally owned businesses and big-box retailers on public finances. They find that large retailers systemically tilt the playing field in their favor by skirting their tax obligations, as well as that locally owned enterprises generate more tax revenue for cities, with less cost, than sprawling big-box shopping centers.

  • Existing Businesses These studies demonstrate how big-box retailers have significant negative effects on the number and vitality of nearby local businesses, in that they both lead to a loss of existing businesses, and contrary to the claims big-box retailers themselves often make, do not serve as a catalyst for new growth.

  • Consumers & Prices These studies find that chains are not always a bargain.